Google’s Matt Cutts announced that Google has discharged its Page Layout Algorithm at Third Time. It’s otherwise called the Top Heavy algorithm, downgrades the standing of a page if the ads are deemed too disturbing for clients or with too many ads at the top.
Recently many complaints come from users that if they click on a result and its trouble to discover the actual content, they aren’t upbeat with the experience. Instead of scrolling down the page past a slide of ads, users necessity to see substance immediately.
If you click on a site and the division of the site you see first either doesn’t have a great deal of noticeable substance above the fold or commits a huge some piece of the site’s unique screen land to ads, that is not a quite great client experience.
He didn’t detail how much this affected the search results yet dependent upon my analysis of the SEO community, it had a quite little impact on most SEOs.